这些是如何开始的呢? Peter Johansen表示：“当我们思考时，我和我的团队都希望做一些不同的产品和全新的研发，我们寻找灯光市场的未来发展方向。我虽然离开灯光界有差不多十二年，但灯光市场在这十几年里并没有有太多的变化。”
Peter Johansen，丹麦马田(MARTIN)灯光的创建人，他在灯光界的影响力是巨大的。他曾带领丹麦马田公司(MARTIN) 创新了现代灯光概念与设计。当意大利RCF公司收购意大利SGM公司时，他的一位老朋友给了Peter Johansen电话，寻求他的帮助。
压力是巨大的，特别是在当下剧烈竞争下的全球灯光市场。经过4个月的思考，Peter决定加入，并提出研发中心要建在丹麦奥胡斯-他创建丹麦马田品牌的故里。消息传出后，大家沸腾啦，许多Peter的老部下纷纷决定加入，其中包括著名灯光科研专家Finn Kallestrup.(他带领下研发创出的马田MAC500/600，完成并带动了灯光的革命。)
2012年2月，Peter在财团的帮助下全面完成SGM品牌的收购。专注LED灯光方向，并在2015年成功取得更多资金注入，2016年全球展会上必将会看到丹麦SGM更多新产品的推出。
SGM收购后推上市场的第一款LED频闪灯 X-5/XC-5，马上引起了业界的巨大轰动。Peter 和Kallestrup带领研发团队研发出世界上第一款LED 频闪灯-X5(LED白光频闪)、XC-5(LED彩色频闪)，它取代了传统高能耗疝气灯，并改变了传统概念“频闪灯”无颜色变化的定义。
丹麦SGM全新LED 频闪灯得到世界许多著名流行巨星追捧，其中包括碧昂斯，小甜甜，LADY GAGA, PINK, 九寸丁等;以及著名大型活动“欧洲好声音”等。
丹麦SGM 陆续推出19款LED灯光产品，如P-5染色灯, SixPack黑光灯, LT-100 3D灯等，其中G-SPOT全功能防水LED摇头灯再一次成为业界的传奇。SGM LED产品全部是IP65全天候标准，同时产品外形设计更加小巧、优雅，使灯光在优良功能性外更是可以成为场地的装饰品。产品具有智能温度感应以及良好的冷却静噪系统设计。操作简捷，内置RFID界面设计方便遥控操作以及检测与监控，并拥有市场上最高效的W-DMX自控设计。
LED灯光的未来，Peter说：“ G-SPOT，光束和染色一体LED摇头灯，在世界都在关注地球变暖的影响时，丹麦SGM给出了灯光产业的解决方案，而且在未来所有SGM产品我们都将不再使用传统高能灯泡。
Peter Johansen最后引用邱吉尔的一句名言“我只容易满足于最好的”。这也是Peter本人以及在他所带领下的全新SGM LED产品给全球灯光使用者的一份承诺。
HOW SGM EVOLVED AFTER THE TAKEOVER
SO HOW has this remarkable journey unfolded? “When I re-entered the market and got my old team back together, they were unanimous in wanting to do something different and revolutionary,” declares Peter Johansen. “Our product strategy was not to look at what was already in the market but find the gaps. I had been away from lighting for 12 years and yet little seemed to have changed.“
Having achieved everything he could have wished for in his earlier incumbency as founder and CEO of Martin Professional — followed by a string of manufacturing successes in other industries — Peter Johansen had nothing left to prove when he took a phone call from one of his former colleagues back in 2010 to say that SGM, which had just been taken over by respected Italian pro audio company, RCF, needed assistance.
It took a lot of persuasion, but in the Autumn Peter acquiesced on the condition that he could reassemble his brilliant R&D team and relocate the department to Aarhus, Denmark — the scene of his greatest triumphs.
Systematically many of his former staff returned … determined to play a role in the next chapter of Peter’s success story, among them head of R&D,
While pledging that the new SGM would focus 100% on LED lighting Peter was simultaneously organising a consortium that would buy out the controlling interest of SGM. And by February 2012 he was running his own lighting company again, with a mandate “to turn LED on its head.” A further major injection of capital at the end of 2015 will ensure the mission to innovate remains on track into the 2016 exhibition season.
Peter and his team believed that they could develop an LED version of Kallestrup’s classic Atomic strobe — no power hungry xenon light source, no colour scrolling — but a ton more creative options for the LD. And after the launch of the X-5 and XC-5 (colour) strobes everything went into overdrive.
These groundbreaking LED strobes immediately found favour with several of the world’s most distinguished LDs, and were soon supporting top artistes, from Beyoncé to Britney Spears, and Nine Inch Nails to Pearl Jam — as well as dominating spectaculars like the Eurovision Song Contest.
No fewer than 19 new products graced the SGM stand at Frankfurt Prolight+Sound in Spring 2012 and already products like the P-5, SixPack, LT-100 3D pixel tubes and G-Spot have become classics, and most uniquely styled, with low profile, lightweight chassis, and IP65 rated. Where necessary they feature an intelligent temperature control with optimised cooling facilities and low noise floors. Simple, user-friendly set-ups are other prerequisites, with patented RFID implemented interface support that allows for easy warehouse control and remote diagnostics, updating and uploading of DMX settings. Integrated W-DMX and stand-alone lighting control are other features of packages that frequently display the highest efficacy ratings in the market.
So how does Peter foresee the immediate future of LED?? “Withuniform beam and colour mixing contained in a single compact unit, the G-Spot, he predicts, will sound the final death knell for ‘old school’ lighting. “There will be no more discharge lamps from me,” he promises. “Quite apart from the global warming implications, I’ve been there, done that!”
“I am easily satisfied with the very best,” is a famous quote from Sir Winston Churchill. And within the lighting industry that sentiment could equally apply to any number of SGM’s customers.
